Pueblo de Oro partners with ABS-CBN Global to reach out to OFW market

In photo signing the agreement are (from left) PDO Vice President for Sales & Marketing Lemuel Branal, PDO President & COO Prim Nolido,  ABS-CBN Global Managing Director for Asia Pacific Maribel Hernaez, and ABS-CBN Global Sales Head Gia Ramos.
In photo signing the agreement are (from left) PDO Vice President for Sales & Marketing Lemuel Branal, PDO President & COO Prim Nolido, ABS-CBN Global Managing Director for Asia Pacific Maribel Hernaez, and ABS-CBN Global Sales Head Gia Ramos.

Pueblo de Oro Development Corporation (PDO), the residential development arm of the ICCP Group, has signed a marketing agreement with ABS-CBN Global Ltd. to fortify its presence in the rapidly expanding Overseas Filipino Worker (OFW) market.

Commencing in January 2024, this strategic partnership empowers Pueblo de Oro to leverage ABS-CBN Global's diverse channels and platforms, enhancing its visibility in the OFW markets across the United States, Canada, and the broader Asia Pacific region.

Recognizing the significant contribution of OFWs to its residential product sales in key areas like Cagayan de Oro, Pampanga, Cebu, and Batangas, Pueblo de Oro aims to amplify its reach with ABS-CBN Global's support. The company is eager to connect with more overseas Filipinos, emphasizing its commitment to providing the trademark 'gold standard of community living.'

Pueblo de Oro's latest developments and residences not only provide a place to call home but also represent a promising investment opportunity perfectly suited to the desires and aspirations of our dedicated Overseas Filipino Workers (OFWs). These projects are Pueblo de Oro Townscapes Malvar in Batangas, Westwoods Storeys in Cagayan de Oro, Park Place II in Lapu-Lapu Cebu, and La Aldea Fernandina in San Fernando, Pampanga.

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