Lhoopa aims to reshape Philippine real estate 

Property technology company Lhoopa is reshaping the real estate sector in the Philippines, reporting 2.5 times more homes sold in the first half of 2025 compared with the same period last year, according to a report by Manila Standard.

The surge reflects the company’s growing momentum, helping almost 7,000 low- to middle-income Filipinos across 64 cities secure their own homes through its proprietary AI-enabled technology. Seventy-five percent of these homeowners had no other option before discovering Lhoopa.

Lhoopa was founded in 2018 with a mission to streamline the entire property journey, from acquisition to move-in, to make homeownership accessible to underserved communities at scale.

“This mission guides our work every day, as we address the core challenges faced by aspiring homeowners,” said Lhoopa co-founder and chief executive Marco Caillot.

“Our technology and network bring together available properties, accessible financing options, and user-friendly tools that simplify each step of the homeownership process. People need a straightforward and practical way to buy a home that doesn’t leave them guessing or overwhelmed. Lhoopa is here to support them through this journey from start to finish,” said Caillot.

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Real estate is no longer just Location, Location, Location. 
Now, it’s about Location, Information…and Timing! 

- Alejandro Manalac, Executive Publisher
 

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