P5-B township development rises in Nasugbu, Batangas

A new coastal township is set to rise in Nasugbu, Batangas, as the leisure and tourism estate arm of a major property developer commits to investing %u20B15 billion over the next five years.

The 116-hectare development, called Nascala Coast, will become the company’s 36th township project and part of its growing portfolio of destination estates outside Metro Manila. The announcement was made through a regulatory filing on Thursday.

“More than just a destination, Nascala Coast is envisioned as a thriving coastal address where tourists can enjoy the best of nature and generations of families can flourish,” said company president Monica Salomon during their annual stockholders meeting.

The project is planned to include residential villages, beachside condominiums, commercial hubs, and leisure facilities. No specific completion date has been disclosed as of this writing.

Nascala Coast will join other large-scale provincial developments by the firm, which include estates in Boracay, Tagaytay, and Caliraya. The expansion aligns with recent trends in the property sector, as developers increasingly pivot to provincial areas amid concerns of oversupply in the National Capital Region.

According to industry data from Colliers Philippines, the shift toward regional projects has been driven by sustained demand for more space, lower density, and improved access to nature and leisure activities.

In 2023, the firm completed four condominium towers, two hotels, and one residential village, totaling %u20B17.5 billion in inventory. This marked its most active year since the pandemic.

Aside from Nascala, other ongoing projects include condominium clusters in Twin Lakes and Southwoods City, along with commercial developments in Laguna. The parent company also plans to open seven new hotels over the next three years, further expanding its hospitality portfolio.